Using the "On-page Checklist"
John Pratt avatar
Written by John Pratt
Updated over a week ago

After you click on an article from the project dashboard, the article dashboard will load showing the content editor and other Content at Scale features.

The right pane displays the SEO tab with the Optimization feature by default. To get to the On-page Checklist, click the Checklist icon📋below the Optimization icon (shown below).

By completing these checklist items the article becomes more search-friendly and reader-friendly.

Elements of the checklist include:

  • Category chosen (This is only displayed if you're using our WordPress plugin and are on a Scaling or Agency plan. It shows whether or not you've chosen an appropriate WordPress category for your article.)

  • Title is optimal length (❔Titles should be between 40 and 60 characters)

  • Title includes primary keyword

  • Meta includes primary keyword

  • Meta is optimal length (❔Meta descriptions should be between 120 and 160 characters)

  • URL includes primary keyword

  • 1st paragraph includes primary keyword

  • A subheading include primary keyword

  • Primary keyword twice in first 4 paragraphs

  • Primary keyword after last subheading

  • Periods at end of long list items

  • Paragraphs are 3 sentences or less

  • Outbound links exist

  • Featured image + media added

  • Placeholder images replaced

  • No images within first/last 3 paragraphs

  • Table of contents in place

💡 Note: Once you make changes, the red ❌ will turn into a green ✔️. Please save the changes and reload the page. The checklist should accurately reflect the optimizations you made after a refresh.


If you have additional questions, need more resources, or would like to provide valuable feedback, don't hesitate to reach out to our dedicated Support team.

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